• To empower young people with skills in content creation, short film production, and digital distribution.
• To encourage young participants to use digital media for health advocacy, spreading awareness about important health issues such as HIV prevention and treatment, mental health, and other public health topics.
• To promote employability and digital entrepreneurship by leveraging platforms like TikTok, YouTube, Facebook and Instagram.
• To foster a community of young digital entrepreneurs and health advocacy influencers who can creatively combine storytelling with social impact.